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SKILLS
With a strong understanding of qualitative and quantitative techniques, we take a method-neutral approach to deliver the research programme that is right for you
Workshop facilitation
Focus group moderation
Individual interviews
Accompanied shops
Ethnography
Qualitative
Usage & Attitude
Segmentation
Trade-off methodologies: conjoint & Max Diff
Key driver analysis
Price optimisation: Van Westendorp
Quantitative
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